Freezing is a natural way of preserving food*
- It’s impossible for bacteria to multiply on frozen food*
- ‘Flash frozen’ foods stored at or below -18 °C slows the natural degradation process practically to zero.*
- Freezing naturally locks in nutrients and vitamins with no need for preservatives.*
- Fish frozen at sea on board the boat could not be fresher! How often is your ‘fresh’ (wet) fish this fresh? ‘Fresh’ fish can take a week to reach the shops!*
Environment/Economy
- Frozen foods helps reduce wastage … take out only what you need.*
- The vast majority of frozen seafood companies are sustainable, therefore buying frozen you contribute to making seafood more sustainable.*
- By buying frozen food with its longer shelf life you can make fewer trips to the shops by car.*
- Frozen food with a longer shelf life can result in less wastage in the delivery and storage chain.*
- Running a freezer can cost as little as £18 per year
Convenience
- Freezing fish allows us to eat seasonal fish all year!*
- Buying larger quantities of frozen food reduces the need to shop for food.*
Diet/Nutrition
- Nutrients in fruits and vegetables are generally not lost during canning or freezing**
- There is little change in nutrient value during freezer storage of meat and poultry products.**
- The convenience of frozen fruits and vegetables may encourage people to consume more of these foods and potentially snack less on junk food.**
- Studies have found that frozen or canned foods hold their own when it comes to nutrient levels.**
*http://www.thenewiceage.com ** http://healthlibrary.epnet.com

